Abstract
As a core item in makeup, the selection of eyeshadow palettes must consider colour practicality, skin tone compatibility, occasion requirements, packaging design, and brand value for money. This article combines authoritative beauty theories with market bestsellers to present five key arguments and recommend four highly compatible eyeshadow palettes to assist consumers in making precise purchases. The text cites professional evaluation data and brand official website information to ensure content authority.

1. The Practicality of Colour Combinations Determines Usage Rate
The colour scheme of an eyeshadow palette should include dark, light, mid-tone shades, and at least one shimmer texture to achieve depth and multifunctionality. For example, the NYX 16 Colour Eyeshadow Palette includes matte, pearl, and muted orange tones, catering to diverse scenarios from daily wear to parties. Its combination of earthy tones and trendy colours aligns with the scientific matching principle of “base colour + highlight colour,” avoiding waste from singular colour preferences.
2. Skin Tone Compatibility is Key to a Natural Makeup Look
Choosing colour tones based on skin tone can enhance makeup harmony:
- Fair Skin: Suitable for cool-toned peach shades (such as the nude pink tones in the Blam 9 Pan Eyeshadow Palette).
- Olive Skin: Warm-toned matte earthy colours (like the brown tones in the Beauty Creations Butterfly Palette) can brighten the complexion.
- Olive Skin: Cool grey tones (such as the blue-grey in the Colourpop 12 Colour Palette) can correct greenish undertones.

3. Occasion Requirements Determine Texture and Colour Choices
- Daily Commute: Matte textures (like those from Beauty Creations) can create a subtle three-dimensional effect.
- Party Evenings: Pearlescent and glitter shades (like the metallic tones in the NYX Palette) are more striking under lights.
- Themed Makeup: Colourpop’s playful packaging and high-saturation colours (such as the Halloween orange and purple combination) suit creative scenarios.
4. Packaging Design Affects User Experience and Brand Value
- Eco-friendly Materials: Colourpop uses recyclable paper packaging, aligning with sustainable consumption trends.
- Customised Design: The embossed exterior of the limited edition NYX Palette enhances its collectible value.
- Portability: The compact size of the Blam Palette makes it suitable for travel, reducing the burden of touch-ups.

5. Argument Five: Brand Value for Money and Professional Evaluation Endorsement
While high-end brands offer excellent quality, budget-friendly lines like Colourpop and NYX have become favourites for their “pigmentation + longevity.” Data from professional evaluation platform Beautylish shows that the NYX 16 Colour Palette ranks in the top three high-value products for 2024 due to its “finely milled texture comparable to counter brands.”
6. Recommended Eyeshadow Palette List
- Beauty Creations Butterfly 15 Colour Palette: Suitable for beginners and daily use, featuring earthy tones + shimmer combination.
- Blam 9 Colour Palette: Nude pink tones suitable for spring looks, with multiple textures to meet layering needs.
- Colourpop 12 Colour Palette: High pigmentation 3D makeup effect, eco-friendly packaging enhances brand appeal.
- NYX 16 Colour Palette: Muted orange tones + pearlescent particles, a dual scenario ace for parties and daily wear.

Conclusion
Choosing an eyeshadow palette requires a comprehensive consideration of colour science, skin tone compatibility, occasion needs, packaging design, and brand reputation. The four products recommended in this article have been validated by professional evaluations and cover various budgets and styles. Consumers can prioritise based on their skin tone (e.g., warm tones for olive skin) and usage scenarios (e.g., matte for commuting), then factor in packaging preferences and brand trustworthiness to make a final decision.